It's December. That means (usually) when you step out of your front door in the morning, there is a chill to the air, frost covering the last few sprigs of green grass that are resisting to give way to the brown and grey dregs of winter, and ice on the windshield. You start the car, turn on the defrost, scrape the windows, and when you get in to drive to work, the slopes, up North for the holidays, down to the lake to icefish, into the woods to hunt, or down the long driveway to grab the morning paper, there it is...that familiar warming feeling directly under you and on your lower back. What the hell did you ever do before heated seats? Did you don a full snowsuit for even the briefest of commutes? Did you shiver and curse all the way to town and back? Did you take along one of those old school hot water bottles that elderly folks place on arthritic hips? To be honest, I cannot recall. I think we just grinned (gritted teeth) and took it. We did so because we did not know any better. Now we do.
Heated seats are one of those simple luxuries that we have come to know, to love, and to depend upon. Well, all of you--no matter what you drive or how long you have been driving--can (and must) give thanks to Saab engineers. Saab was the first to put heated seats in their cars way back in 1971! Saab, because of its heritage, because of its peculiar styling, because of its status as a niche brand, had the freedom and the opportunity to be first with a myriad of features that are now commonplace on cars that are anything but luxury or European or Scandinavian. A year earlier, in 1970, Saab engineers unveiled the headlight wiper/washer system that was activated when using the windshield washer. 1983 saw the unveiling of the 2.0 liter turbo charged engine with intercooler--capable of 200 horsepower...IN 1983! Three years later, the 9000 (of which I had one that went 228,000 miles) was the first front wheel drive car to be equipped with ABS breaks. 1991, with an eye for being green, Saab was the first car maker to introduce a freon-free air conditioning system. And, to round it all out, in 1997* because they started with the heated seats, Saab introduces on the 9-5 (of which I also had one) ventilated front seats. This reduced the need for air-conditioning, increased gas mileage, and set the stage for other car makers to utilize their innovations and integrate these designs into some of the finest luxury and super cars in the world.
There were also dark days. In the blind consumerism and desire for all things yuppy in the 1980s, The American behemoth, General Motors, decided it wanted a piece of the mighty Swede and acquired 50% ownership in Saab. Initially, this meant an influx of some cash and a greater American market. But gradually, GM took a bigger and bigger role in the business of producing and selling Saabs in America and the rest of the world. Though most of the building and engineering of Saab automobiles stayed in Trollhattan, enthusiasts could see differences. As GM's influence grew, the more bland Saab cars became. They lost their rounded 'wagon-backs' that made the iconic first generation 900s more of a face of the brand than the blue and red griffin emblems prominently displayed on the hood and boot. They became more plastic, clunkier, rattled more, little shit broke, the quirks were disappearing, but they never totally lost what had for so long set them apart. They still ran forever (in car terms--not in actuality).
There is a reason the firsts stopped in 1997. GM never wanted to build the brand. When the mass-market appeal was not there, the bodybuilding exercise turned into an organ donor program. Innovation was sacrificed for attempts at snappy slogans. 'Welcome to the state of independence.' 'Born from jets.' And the list goes on. These were attempts to capture the niche that had always existed and force it on those who thought they wanted a BMW, a Mercedes, or, God forbid, a Volvo. It did not work. At least not in the way GM hoped. Saab never realized that mass-market appeal. However, it did do a lot for those who had been owners and enthusiasts since before the GM takeover. It reinforced the the niche sense of what the brand always was--and what most hoped always would be.
Sadly, Saab is--as of today--no more. Part of the reason the financing from Youngman-Lotus Auto Group (a Chinese conglomerate) was not approved was that GM objected because it still owns some Saab licenses and was worried that the "innovations" would fall into the hands of its Chinese competitors. This, coming from a company that gave birth to badge engineering. You know, when you slide into the driver's seat of a Buick Regal Turbo, you are really hopping into a dumbed down Saab 9-5. Youngman-Lotus was never going to have majority ownership, though they were led to believe they would. Now no one is going to have the majority share.
Saab could have been the Apple of its time. It never had or would have the market share, but it had the allure. It had the brand recognition. It had the die-hard following. If you are not from the Northeast, you are probably reading this with a bit of skepticism. You are probably writing this off as a nostalgic, liberal, Mainer longing for the days of old with a Swedish car that was full of quirks and more of a status symbol than a feat of engineering. Well, you would be half right. I do long for all those things, but I do know the value these cars held, especially in New England. They were tanks. They ran like champions in the snow, without all-wheel-drive. They had great gas mileage and tremendous power (for a four cylinder). They were recognizable. But, most of all, they were practical. They could hold just about anything you wanted to haul. They were good in the snow. The turbos performed better in cold weather. And, above all, they were safe. What do you expect from a company that tested crash safety by running cars into 800-pounf dummy moose at highway speeds?
Yes, Saab was and still is a special car. I will continue to drive the two I own until it is not possible to drive them anymore. My child will hopefully inherit one of them as a daily driver to and from school. And I will own another one.
Thanks for all the memories:
-1987 900s 16v
-1993 9000 CSE 2.3 Turbo
-2000 9-5 Aero
-2004 9-3 Arc 2.0 Turbo
-2007 9-3 2.0 Turbo SportCombi
*photo courtesy of openwalls.com





